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How much money do Influencers make?

Influencers are people who have a significant impact on the decisions of their followers. They can be experts in their field, celebrities, or just regular people with specialized knowledge. Bloggers and Youtubers are examples of influencers that share their passions with others through social media platforms like Instagram and Youtube. Bloggers influence their audience by sharing tips, tricks, hacks, and DIY projects, while Youtubers influence viewers with their innovative videos—frequently showcasing how they can use everyday objects in new ways.

Let’s start with the basics. What is an influencer? In short, it’s someone who has built a following on social media and by blogging about topics that are relevant to your niche. Influencers can help your brand reach new audiences and generate more exposure for you.

If you want to hire an influencer but aren’t sure how much they will charge, there are a few factors that affect the price:

  • The size of their audience (how many people follow them)
  • How popular they are (their Klout score)

Who is an Influencer?

Influencers are typically bloggers or vloggers with tens of thousands or even millions of followers on various platforms like Facebook, Instagram, Twitter, and YouTube. Some of these influencers have become famous through their own innovative content (think Casey Neistat from Beme), while others became famous thanks to their legions of fans who love what they do.

Whether you’re looking for a personal recommendation or a review before buying something new—often referred to as “word-of-mouth marketing”—the best place to go is an influencer whose opinion you trust. Influencers are most often influential because they talk about relevant products to their audience. For example: if someone follows John Smith on Instagram because he posts fitness tips (and also occasionally shows off his abs), then it makes sense when John recommends protein powder from GNC or whatever else he uses himself!

How much money do influencers make?

Influencers can make a lot of money. The average is about $2,000 per post, but some top influencers are making $10,000+ per post.

There are also many opportunities for influencers to get sponsored products without having to create content or blog posts about them. We’ll talk more about those later in this article!

The biggest influencers

Celebrities with vast numbers of followers can earn millions for every sponsored post. For example – Cristiano Ronaldo has 240M followers and earned $1,604,000 per post.

How to find an affordable influencer?

  • Look for influencers on social media.
  • Find a blogger you like and follow them on Instagram, Twitter, and Facebook. They’ll most likely be tagged in other influencers’ posts or share the same brands with their community. This is a great way to start if you want to work with an influencer but don’t know where to begin!
  • Look for influencers on YouTube, Pinterest, LinkedIn, and Snapchat, as well as Tumblr and Twitch (a video game streaming network).


Given the growing popularity of influencers, it’s essential for business owners to understand how much money they can make. Influencer marketing is a powerful tool for reaching new customers but also comes with unique challenges and opportunities.

However, if you want to be an influencer and are looking for an inclusive talent agency that can empower you to pursue your dreams, head to Snowball Management!


I’m a beauty and fashion blogger based in Paris. I have two dogs and love drinking coffee in the middle of night.

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